Binder 2
Table of Contents

Even though I can't even come close to describing the content, here is a glimpse of what you'll soon learn once you purchase Find all the Motivated Sellers You Can Handle.

Chapter 1 - Direct Mail 101

• Analyzing the Costs ... pg3
• Direct Mailing Principles for Real Estate ... pg4
• Mailing List Brokers ... pg8
• Summing It All Up ... pg9

Chapter 2 - Budgeting & Beyond

• Analyzing your Costs ... pg12
• Let Your Letter/Postcard Prescreen Your Seller ... pg18
• Define Your Target Market ... pg20

Chapter 3 - Site X Data

• Site X Data ... pg24

Chapter 4 - Filling Your Database

• Absentee Owners ... pg47
• Foreclosures ... pg47
• Recently Refinanced ... pg53
• For Sale By Owner (FSBO’s) ... pg54
• Land Voice ... pg58
• For Rent By Owner (FRBO’s) ... pg61
• Expiring MLS Listings ... pg62
• Eviction Listings ... pg64
• Bankruptcy ... pg67
• Divorce ... pg71
• Probate ... pg74
• Fire Damage ... pg76
• Liens ... pg79
• Tax Sale ... pg81
• Bail Bonds ... pg83
• Code Enforcement ... pg85
• Biohazard ... pg91
• Professional Leads ... pg92
• Conservators/Guardians ... pg93
• Driving for Dollars ... pg94

Chapter 5 - Niche Direct Mail Marketing

• Refrigerator Magnets ... pg119
• Plastic Cards ... pg120
• Post-It Notes ... pg120
• Specialty Envelopes ... pg120
• Check In The Mail ... pg121

Chapter 7 - Templates

• Absentee Owner ... pg126
• Bankruptcy ... pg130
• Biohazard ... pg132
• Code Enforecment ... pg134
• Conservators and Guardians ... pg135
• Divorce ... pg137
• Eviction ... pg139
• Expiring MLS Listings ... pg143
• Federal and State Tax Liens ... pg147
• For Rent By Owner ... pg149
• For Sale By Owner ... pg153
• Handyman and Contractors ... pg157
• Highly Financed ... pg159
• Homeowner’s Association ... pg161
• Mechanic’s Lien ... pg163
• Pre-Foreclosure ... pg165
• Professional Leads ... pg169
• Recently Financed/Refinanced ... pg191
• Tax Sale ... pg195
• Tickler File ... pg199